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RORO is a small axolotl-like creature born in the underground world — curious, fearless, and always searching for what lies beyond the next doorway.
Armed with a lantern and endless wonder, RORO travels between dimensions without ever losing itself. That's the whole point.
This is the mascot for RORO — an imaginary t-shirt brand built around one character and infinite worlds.
THE CHARACTER RORO is slate blue with coral-red feathery gills and dark sharp spikes. Slightly mysterious. Slightly mischievous. Completely unafraid. The kind of character you'd recognize on a poster, a sticker, a packaging label, or a tiny thumbnail — and know immediately who it is.
TWO SERIES RORO BRAND:
1. WORLDS — each print places RORO inside a different dimension: ocean depths, crystal caves, alien landscapes, surrealist architecture. The world changes. The character never does.
2. RORO STATES — each print captures RORO mid-adventure: steampunk biker, monster fighter, underground cartographer, volcanic onsen dreamer. One character. Infinite sides.
Together the two series create a brand universe that can expand forever without losing coherence.
Every world has a story.
Slightly mysterious, slightly mischievous, and completely unique! 🌌 RORO has such a powerful brand universe already. The potential for this to expand into endless merch drops is huge. Incredible concept, good luck with the project! 💙🦈
Thanks😊
Brilliant concept! The character identity is instantly recognizable and scales perfectly across stickers, packaging, and complex prints. RORO's universe has endless potential! 🚀✨
absolutely agree, the concept will be scaled up further😊
Unique 💯✅
😊 thanks
This is awesome! Love the storytelling behind the brand😍
Thanks😊
Such a fun character! I love how you built an entire brand world around one mascot. It feels memorable and full of personality👏
)))))))))))Thanks. I wanted to make a memorable character😊 I'm glad I managed to do it
good luck with challenge🙌
😊 thahks a lot
Here's every world RORO has explored so far:
Surrealist staircases — searching for the exit (there isn't one)
Ancient ruins — lost but make it cartographer
Volcanic onsen — sunglasses on, fully relaxed
Crystal caves (wild) — dancing on a light portal
Here's every world RORO has explored so far:
Enchanted forest — magnifying glass, eyes everywhere
Alien planet — lantern in hand, three moons above
Ocean depths — surrounded by jellyfish & coral
Lava world — standing in molten lava, completely unbothered
Here's every world RORO has explored so far:
Cosmic bath — soaking in space with Saturn watching
Steampunk city — goggles, motorcycle, scarf flying
Deep sea battle — fighting a giant sea monster
Crystal caves (peaceful) — glowing mushrooms & gems
This guy looks so cute and smart 😍
Good luck with the challenge 🚀 🔥
thanks😊
So adorable😍 🙌
thanks))
RORO is ridiculously cute 😍 The kind of character you instantly want to see in more adventures.
I'm glad you liked it)
Cool 😎
😊 thanks
One of the best designs I’ve seen today. RORO is full of personality! 🪿 The storytelling behind the brand world is so creative. Seeing assets like this instantly gets me brainstorming how to weave them into interactive web experiences. Really solid work!
RORO was intended as a character who inspires. As an author, it's nice to hear that I got my idea across. Thanks for feedback ☺️
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MEET MRS. PRIOR — my entry to the Recraft Challenge.
https://www.recraft.ai/project/412a40c4-1f73-46f2-af9c-f2408e1e519e
Mrs. Prior is the mascot of the Open Door Society — an organisation that helps women and anyone facing systemic barriers access opportunities, resources, and spaces that have been closed to them. We identify the obstacles, we find the way in, and we hold the door open for everyone who follows.
She doesn't protest. She doesn't explain. She arrives, she assesses, and she begins. Her tool is a single hairpin. Her method is whatever works.
Would love to hear what you think, and good luck to everyone else in the challenge ♥️
Across multiple applications and formats!
Every day I walk past the same public swimming pool. On the wall is an old mural: a sun-faded graphic with flat shapes and that unmistakable 1970s leisure centre vibe. I can't help but keep looking at it. The graphics are simple, but charming. (You can see it in the middle of the video.)
Then I asked myself, “What if I try to create a modern-era mascot for it?”
Meet EVA
EVA is the swimming pool's guardian and cheerleader. She cares about your safety, your wellbeing, your skin, and yes — even how you look once you're back on dry land. Blue swim cap. A voluminous petal-cloak. 70s-glam eyeshadow. Slightly judgy. Mostly helpful. Exactly the energy a municipal pool deserves.
This is my entry for the Contra × Recraft competition.
Nice
Over the past 3 years, I’ve created several mascots for mobile apps.
The key lesson: a mascot should never be decoration.
It should guide, reassure, celebrate, and become part of the product’s voice.
I’m now preparing KEEPLI for the Recraft × Contra Mascot Challenge — not as one cute character, but as a full system across identity, stickers, mobile UX, and physical applications.
A strong mascot doesn’t sit next to the product.
It belongs inside it.
Amazing work
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