What would happen if a modern skincare product had to communicate without the visual language we ...What would happen if a modern skincare product had to communicate without the visual language we ...
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What would happen if a modern skincare product had to communicate without the visual language we associate with beauty today?
Instead, I went back to Art Nouveau, where typography, illustration, architecture, and ornament were treated as one visual system.
The subject actually felt surprisingly natural for the era. Art Nouveau was heavily inspired by nature, craftsmanship, beauty, and organic forms, all ideas that still show up constantly in skincare branding today.
One rule I refused to break: the decoration had to belong to the composition. It couldn't just be added on top to make something “look vintage.”
So... what modern product would you love to see reimagined in another design era? 👀
Such a brilliant approach! Merging Art Nouveau with modern skincare feels so organic and timeless. To answer your question, I’d love to see modern tech gadgets—like a smartwatch or wireless earbuds—reimagined through the lens of Art Deco or brutalist architecture!
I love that idea! The contrast between modern tech and Art Deco or Brutalism would be really cool to explore. I can already imagine a smartwatch with those bold geometric details or earbuds with a more architectural, sculptural look. It would be interesting to see how far you...
The rule about decoration having to belong to the composition, not just get bolted on to look vintage, is the real takeaway here. I'd love to see something like a router or a webcam done in Bauhaus instead, functional grid and primary color coding replacing the usual glossy tech skin.
A modern AI product in Art Deco would be ridiculously fun to see. The contrast between something so new and that visual language could work really well.
That dark floral palette with the gold accents is doing exactly what Art Nouveau intended - making luxury feel rooted rather than sterile. The rule about decoration belonging to the composition is one most modern packaging breaks constantly. Really beautiful work.
obsessed with this. the botanicals feel actually grown into the layout, not pasted on. did you fight ChatGPT a lot to keep the ornament this disciplined, or did it lean into the era pretty easily?
I didn't fight it at all! I found out actually that ChatGPT is superior in terms of image generation. It tends to be veeery consistent when working on the same chat!
Love the thinking behind this. Art Nouveau feels surprisingly natural for skincare because the organic forms aren’t just decoration, they reinforce the product category itself. The restraint in the palette keeps it from feeling like a period piece too. Beautifully considered.
One of the best designs I’ve seen today. Really solid work 👏 Treating ornament as part of the core visual system instead of surface decoration gives the packaging such rich character.
What happens when propaganda designed to erase the self gets pointed at the self instead?
Soviet propaganda spent 70 years trying to erase the individual soul in favour of the collective machine. I pointed that exact visual language at the thing it was built to suppress.
Art built to make everyone the same, now used to talk about finding yourself, is a brilliant flip and you described it better than the caption did. The halftone grain and that limited red, navy and cream palette carry the whole message. Sharp eye for sharing this.
An independent concept exploring what a Champions League ball could look like through Nike’s visual language.
The idea starts with a star containing a Swoosh in the negative space, then extends into a complete ball system using Nike’s existing panel construction.
Designed and animated with Spline, After Effects, and a custom 3D ball tool built for the project.
Unofficial concept. Not affiliated with Nike or UEFA.