Professional Logo Design: Rejected Concept for Transparent API

Professional Logo Design: Rejected Concept for Transparent APIProfessional Logo Design: Rejected Concept for Transparent API

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Abdul Rehman

pro

• Feb 20

Rejected logo concept for Transparent

I recently worked with Transparent, a backend technology company building powerful, easy to use APIs that connect business systems and enable seamless data exchange.

This concept took a clean, technical approach. I used angle brackets to shape the letter T, referencing backend code, and added a subtle arrow form to represent growth and progress.

The client chose Concept 2, and we wrapped up the project smoothly with no revisions on the final delivery, which is always a win.

Not every concept gets selected, but every concept moves the project forward.

Would love to hear your thoughts.

Logo Design logodesigner brandidentity clientwork Brand Design Adobe Illustrator Adobe Photoshop

Mahmood Ali

• Feb 23

I like how this came together!!

btw, curious to see the accepted version 😉

Abdul Rehman

pro

• Feb 24

Thank you Ali, i will share it soon!😊

Dario⚡️ Ferrando

max

• Mar 6

Detach Landing page still rocks imo!

Adobe Illustrator Figma Webflow Illustration Web Design Brand Design

Rokas Griškonis

pro

• Mar 9

How did you make these illustrations? They're drawn or AI generated? It looks phenomenal!

Cara Ellis

max

• Mar 6

before type was designed, it was forged. the printing press and the blacksmith's workshop share more history than most people realise, and the earliest typefaces weren't drawn at a drafting table but cast in metal by hands that already knew the craft. i've made a few found-letterform fonts before, usually from plants and things in nature. this one, built from images of ornamental metal gates, is by far my favourite and feels like a natural homage to the original metal-cast type. let me know what you think! 🔩

allthingsmetal Typography inspo Graphic Design Adobe Illustrator

Milena P.

pro

• Mar 6

Nice, I did a similar project 10 years ago with a friend as part of a design summer school program. We had a small exhibition with all symbols, a huge poster and even a laser-cut fence model. Have a look if you're interested.