Same company, two different concepts for an AI storytelling platform. Which one suits better?Same company, two different concepts for an AI storytelling platform. Which one suits better?
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I would pick Right. The large type makes the idea clear at a glance, and the layout feels calmer for a landing page. Left is more atmospheric, but Right reads faster for a first time visitor.
I'll go with Left. The fantasy artwork with the planets and flowers looks like a real storybook world. The right side has a great headline but the photo looks a bit too plain for a storytelling tool.
One page with brand, web and product UI together is a strong move. Clients see the range without clicking around. Rebuilding mine with AI coding tools taught me the same thing: the speed lets you spend the saved time on the case study writing, which is what actually wins work.
"Capturing light, emotion, and the moments you never want to forget." That line set the tone, and the layout follows it.
The hero is one motion-blurred portrait washed in red. The photographer's name runs across the bottom in a condensed white face, so large the screen cuts it off. The photo keeps its soft focus, and the name still reads first.
Thin grid lines split the page into narrow columns, and the small copy sits justified inside them. The loose photo gets a strict structure to lean on.
A single round red button with an arrow sits right on the letters and marks where to go next.
The heavy condensed white FLORENCE over the red portrait is bold, and keeping the same red across phone, laptop and type tile makes the case study read as one system. Did the red come from the photographer's own work, or was it your call?
Video-led hero for me. The big script Presence over the field sells a feeling in one glance, which is what wellness needs. The expanding gallery would work well as the second section.