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THUNDER — Logo Design
Brand: Thunder
Industry: Snowboarding fan merchandise
About the brand: Thunder is a fictional brand that creates durable, high-quality merchandise for snowboarding fans, targeting college students.
Design brief: Create an abstract logo mark that conveys a sense of victory, energy, and professionalism. The logo should use yellow as the primary color and work effectively on the brand’s website.
Design direction: A bold lightning-inspired symbol combined with strong, modern typography to represent power, motion, and an energetic brand personality.
Project type: Self-initiated concept project
Tools: Inkscape
this looks great, love the color pairing!
Thank you so much! Glad you liked the colors! 💛
The lightning mark carries a lot of momentum without losing the clean, collegiate feel the brief calls for. I especially like how the yellow stays confident across both the flat mark and the lifestyle mockup.
Thank you so much! I’m glad the energy and clean feel came through. Really appreciate your feedback! 💛
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