Lettering-Inspired K Brandmark SketchLettering-Inspired K Brandmark Sketch
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How many concepts die in your drafts folder? 💀 In the spirit of Inktober, a digital sketch that never saw the light.
This was a lettering-inspired brandmark sketch playing with the letter K and the movement of hair. I archived it before presenting it. Not because I didn’t like it, but because I felt it wasn’t the right direction for that project.
This is how it would probably have looked, there are still things I’d want to refine.
Has it ever happened to you that you discard a concept even though you like it?
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3and's avatar
Sameee 😂 too many favorites still sitting in my drafts!
Shakil's avatar
The execution is on point! 👏
Adil's avatar
The letter K carrying the movement of hair is a clever starting point. It turns a sketch into something that already feels like a brand.
Mostafa's avatar
Great job
Muhammed's avatar
Love the idea of sharing concepts that never made it to the final stage! The K and hair movement is a really interesting direction. Do you usually revisit archived concepts later, or do you prefer to leave them behind?
Kananda's avatar
Chantal, I'm IN LOVE with this concept! It's my initial 😭💖
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