Kokeshi set out to turn recycled Japanese textiles into a contemporary luxury fashion brand, with the budget of a startup rather than an established label. I developed the brand concept, Beautiful Violence, contrasting refined craftsmanship with samurai culture: heritage, strength, and rebellion within a high-fashion visual world. To bring that vision to life before physical production, I used AI to rapidly create high-end visuals and films defining the brand's aesthetic and storytelling, giving Kokeshi the presence and polish of an established luxury label from day one.

Sick work!

Tech Recruit is an award-winning technology recruitment agency connecting top tech talent with innovative companies across AI, software, robotics, life sciences, semiconductors, and more.

For this project, we designed three interconnected websites for different markets: the global platform, USA Tech Recruit, and European Tech Recruit. To differentiate them while keeping the brand consistent, each received its own primary color identity: blue for the global site, yellow for the US, and green for Europe.