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Creatives on Contra have earned over $150M and we are just getting started
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KARMAE: ASTER | Product, Packaging & 3D Development
Part two moves a little closer to the product itself.
ASTER was designed as the softer side of the KARMAE world, but that softness still needed structure. The material language became a big part of that balance, combining frosted glass, muted metallics and pale neutral tones to keep the product feeling tactile, refined and recognisable.
From there, the packaging and product details were developed to feel like part of the same system rather than separate applications. The aim was to keep every touchpoint visually quiet, but still specific enough to carry the identity on its own.
Everything shown here was designed and directed by me, including the product development, packaging, materials, compositions and final 3D renders built in Blender.
A closer look at the details behind ASTER.
This looks super polished.
My son told me a story about a river of milk that becomes mozzarella. He is so creative!
So I turned it into a cartoon with Adobe Firefly Board and AI Assistant. 😉
Such a cute animation
Da Dina is a Brazilian handmade cookie brand built around warmth, affection, and the feeling of a family recipe.
The visual identity transforms that homemade character into a playful and contemporary brand system. A custom wordmark, warm color palette, and illustrated character give the brand a distinctive personality while keeping it approachable and nostalgic.
The project expands across packaging, delivery materials, and product photography, creating a cohesive visual language around the heart-shaped cookies and the idea behind the brand: “Biscoito de Coração” cookies made from the heart.
Heart-shaped cookies for a brand literally named "made from the heart" is the kind of on-the-nose idea that could read as cheesy, but keeping the illustration style loose and the palette warm-not-cute is what keeps it from tipping into greeting-card territory.