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Client-facing weekly reporting system I include with every $200/mo campaign retainer — Week of Oct 7-13, 2024.Client-facing weekly reporting system I include with every $200/mo campaign retainer — Week of Oct 7-13, 2024.
Top Metrics:
SENT: 5,000 (+8.2% vs last week)
OPEN RATE: 45% (+3.1% vs last week) — 2,250 opens — Target: 40% — BEAT by 5%
CLICK RATE: 5% (250 clicks — CTR of opens: 11.1%)
REVENUE: $850 (+12.4% vs last week) — Avg. $3.40 per click
Weekly Performance Trend:
Open rate trend Oct 7-13 — Peak day Thu Oct 10: 48% open rate — 52 clicks — Clear growth from ~30% to 45% EOD.
Top Campaigns This Week:
Fall Promo - Newsletter: 2,100 sent / 48.6% open / 5.7% click / $420 revenue
Product Launch - Early Access: 1,500 sent / 45.0% open / 5.0% click / $300
Re-engagement - Lapsed Users: 900 sent / 40.0% open / 3.9% click / $90
Welcome Series - New Subs: 500 sent / 39.0% open / 4.0% click / $40 Total: 5,000 sent / 2,250 opens / 250 clicks / $850 revenue
Every client gets this Google Sheets dashboard live — 4 tabs: Dashboard, Campaigns, Audience, Metrics. 100 cells, 4 of 4 metrics on track.
This is what makes me different — I don't just send emails, I report revenue weekly.
Yes 🙂↕️
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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