Key Insights:
◼ Generated $12.46M in total revenue, led by the United States ($3.97M) and Australia ($3.71M).
◼ Bikes dominated sales, with Road Bikes contributing $5.64M alone.
◼ Order volume peaked in 2016, indicating successful growth strategies.
◼ Tires and Tubes had the highest order frequency (36.1%), highlighting a key recurring purchase category.