SAME APP. TWO RETENTION LOOPS. Most note apps help users save ideas. That is not the hardSAME APP. TWO RETENTION LOOPS. Most note apps help users save ideas. That is not the hard
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SAME APP. TWO RETENTION LOOPS. Most note apps help users save ideas. That is not the hard part.
The hard part is making them come back. 💜 A brings users back to unfinished thoughts. 🔥 B creates a daily prompt, reward, and progress loop. Same product. Different behavior. Different growth potential.
Which one would win on D7 retention: A or B?
#MobileAppDesign #GrowthDesign #RetentionDesign #ProductStrategy #UXUIDesign #AsolDesign
🔥 B
💜 A

15 votes

Ends in 1d

Maty's avatar
B, for sure — daily prompts and progress loops are what actually get people to open a note app again, versus just hoping they remember an unfinished thought on their own. Did you test these as separate onboarding flows, or is it one app with two possible retention mechanics baked in?
Muhammad's avatar
A Looks Slightly Better
Salman's avatar
Anna it's hard to decide one, both are very good
Boluwatife's avatar
One of the best designs I’ve seen today. Really solid work 👏 Option B would look amazing brought to life with dynamic Framer states!
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