The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Brand Identity for Swiss creative studio
Point of Creation is a Switzerland-based creative studio focused on helping ideas take shape through strategy, identity, and digital experiences.
I was responsible for developing the visual identity, exploring multiple creative directions before refining the final concept into a scalable brand system. The identity reflects the moment where raw ideas evolve into clear form, combining Swiss clarity with organic movement and contemporary visual language.
thank you!!
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Trending
Claude
Claude has entered the design space. How are you using it?
Contra University
Learn from expert creatives how to earn more using next-gen AI tools.
Brand Design
The best brand designers are on Contra. Scroll to see what's trending in brand design. What are you building?
creativeaiflow
Creative AI workflows are evolving. What tools do you use, and what are their strengths and weaknesses?
freelancerlife
Freelancer life is wins, pivots, and everything in between. What’s yours right now?
Related posts
ORBIS was built around a simple belief: every brand needs direction.
In an ever-changing communication landscape, businesses need more than visual appeal—they need a clear position and a recognizable presence. ORBIS was created as a creative studio focused on shaping that direction, transforming strategy, communication, and design into meaningful and lasting brand experiences.
Its visual identity is inspired by the concept of an orbit: a continuous path toward a purpose. The primary symbol represents an open trajectory, expressing movement, growth, and the pursuit of new opportunities. Every typographic decision reinforces that concept; from the open symbol to the upward motion embedded in the letterforms, the identity subtly communicates progress while maintaining clarity and balance.
Rather than creating logos, ORBIS develops visual systems that can evolve alongside the brands they represent. Whether through branding, digital experiences, environmental graphics, or communication, every element becomes part of a unified strategy.
Because design isn't the destination.
Direction is.
love this typography, it's so distinctive!
There is no better feeling than getting the details just right on fully custom logotypes ✒️
very well polished wordmark!
Spent way too long asking: can a brand look like it survived a riot and still hold up on a billboard? XEROX RIOT is my answer — every "random" letter in the logo actually follows the same rule, at every scale, every time. Chaos, but load-bearing.
When my page reloaded i didnt saw who post this, but i knew it was you at first glance. Really good and characteristic work. I like that dark street style blending with contrast color in a way you do it. Great work once again!