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Spent the last few months rebuilding the digital presence for Shiva Group, a multi-brand automotive dealership group running JLR, Mahindra, Triumph, KTM, Bajaj, and MG Select showrooms across North India.
New site architecture, cleaner model pages, a live outlet locator across 50+ locations built entirely on Framer. Genuinely happy with how it turned out, and it's already paying off for them too, with $1.2M+ in vehicle bookings coming through the site in the first month!
The 50+ outlet locator is a great example of making the information architecture do real work. Pairing that utility with the bold orange visual system gives the automotive experience a memorable, confident edge.
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MATIZ pt. 2
Matiz is a handmade ceramics brand built around raw texture, natural pigment, and the small imperfections that make something feel truly made by hand.
Matiz creates mugs and bowls designed for slow mornings, and decor for quiet, tactile homes.
View the full project here
The neutral palette and clean layout let the ceramics speak for themselves. Solid work on capturing that tactile vibe.
What if the whisky-making process became the artwork?
Full Barile identity, campaign and film:
https://contra.com/p/bMNAvgWk-barile-brand-identity-and-launch-campaign
Barrel staves become monumental sculptures. Their curves carry through the collector’s packaging and a 15-second film. Explore four moments from the project here, then discover the complete visual identity and campaign in the case study.
Self-initiated concept for a fictional Brazilian single malt. Creative direction, brand identity and AI-assisted visual development by Mauricio Pontual.
#BrandIdentity #ArtDirection #PackagingDesign #BrandCampaign #AIVideo
The way the barrel curves carry all the way through to the packaging is such a tight through line. Since this was self-initiated, did the sculptural direction come first and the 15 second film get built around it, or were they developed side by side?
MATIZ pt. 1
Matiz is a handmade ceramics brand built around raw texture, natural pigment, and the small imperfections that make something feel truly made by hand.
Matiz creates mugs and bowls designed for slow mornings, and decor for quiet, tactile homes.
View the full project here
This is superb.