Everyone says LinkedIn outreach is de@d. Bad outreach is de@d. The kind that books calls looks co...

Everyone says LinkedIn outreach is de@d. Bad outreach is de@d. The kind that books calls looks co...Everyone says LinkedIn outreach is de@d. Bad outreach is de@d. The kind that books calls looks co...

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Muhammad Aadil Ali

• 1d

Everyone says LinkedIn outreach is de@d.

Bad outreach is de@d. The kind that books calls looks completely different.

Deleted in 2 seconds:

→ "Hi, I'd love to connect and explore synergies"

→ A pitch in the very first message

→ 4 paragraphs about you, your agency, your offer

→ Zero proof you actually read their profile

Gets a reply:

→ One line about something THEY published this week

→ A specific observation, not a vague compliment

→ A question they can answer from their phone in one sentence

→ The ask saved for message 3 or 4 after they've talked back

Deleted outreach is about the sender.

Answered outreach is about the receiver.

I rewrote one opener last month - replies went from 2 to 19.

Yoohoooo isn't it good?

haha right...

And if your message could be pasted to 50 people unchanged, they can tell. Every single time.

(I've sent a few of these myself. We all have.)

What's the worst cold DM opener you've ever received? I'll go first in the comments.

retrofuturism LinkedIn Brand Design

Muhammad Aadil Ali

• 1d

📌 I'll start: 📌 ┆ 📌 ╰⪼ "Hi, I came across your profile and was really impressed…" 📌 ┆ 📌 ╰⪼ Followed by a 300-word pitch. Deleted before paragraph two. 📌 ┆ 📌 ╰⪼ Also if this is useful, I'll break the full sequence 📌 ┆ 📌 ╰⪼ (opener → follow-up → the ask) into a...