🌸 Fleur d'amour part 1. Fleur d'amour is a beautiful flower shop in Paris, making sure the beaut...🌸 Fleur d'amour part 1. Fleur d'amour is a beautiful flower shop in Paris, making sure the beaut...
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
🌸 Fleur d'amour part 1. Fleur d'amour is a beautiful flower shop in Paris, making sure the beauty and magic of their flowers reaches people lives to make them better, happier, and serene.
The brand direction is elegant, a bit premium, and somewhat minimal, communicated through a mix of curvy typography and a thin elegant serif. I developed a scalable logo suite to make sure each application can have an option that fits. What do you think? (This is a fictional project aimed for exploration)
Post image
Post image
Post image
Alaa 's avatar
The rich contrast between the deep green and soft tones gives this brand identity such an elegant, grounded feel. Love the organic flow of the typography, too
Reda's avatar
Yeah for sure!! The typography is my favorite part tbh
Rohan's avatar
The script mark next to that thin serif does the premium work without extra ornament. The ticket lockup feels especially right for a Paris flower shop.
Reda's avatar
Yup creating that elegance with simplicity was the goal!!
Andreu's avatar
I really like how you presented the work in that short video. How did you do it? Did you use a specific program?
Andreu's avatar
Thanks a lot, bro I'm definitely going to use it ;)
Back to feed
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started