LUMORA Luxury Beauty Salon Website Design
I designed LUMORA, a premium beauty salon website concept focused on elegance, simplicity, and an exceptional user
A thin lime circle tells you which two words this page is about.
The headline sits over a sunset photo of a panel field. The "Get started" and "Explore innovations" buttons share the circle's lime, so the eye moves from the circled words straight to the next step.
Large faded capitals repeat those two words across the sky, faint enough to stay inside the photo. On mobile they break onto two lines, and the headline and button stack above two frosted cards.
Only two words of "Solar Energy for Your Home and Business" are lime, and the whole page follows them.
Just wrapped a brand identity concept for Haven Ridge Properties, a real estate developer selling to first-time buyers and investors.
The challenge: feel premium without feeling cold.
The answer was two ideas shelter and growth.
The mark is a roofline that doubles as an upward arrow: home and long term value in one symbol.
What's inside the guidelines:
• Primary and secondary logo lockups
• Logo usage rules
• Typography system
• Colour palette with clear roles
• Imagery direction
• Digital and print applications
Which detail stands out most to you?
#branding #brandidentity #logodesign #brandguidelines #realestate
It’s finally live! 🔗Check it out
My new case study is on Behance: aligné, an e-commerce concept for a woman activewear brand. Store design, email campaigns and ads, all in one minimalist system.
All visuals were generated with Higgsfield AI and art-directed to match the brand’s calm, studio-inspired look.
I’d be so grateful for any support, I’d love to hear what you think 🤍