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LULOO is a beauty brand built around a multi-use lip-to-cheek stick made with gentle, natural, skin-friendly ingredients.
The project explores a new visual direction for natural cosmetics, shaped by one insight: research showed that younger audiences were looking for natural products with more personality while still expecting trust and transparency.
Rather than changing what makes the natural beauty category recognizable, the identity reinterprets its visual codes through a modern and playful visual language. Floral elements, soft textures, and organic gradients preserve the connection to nature, while bold typography, vibrant color, and expressive compositions create a confident and contemporary brand identity.
Absolutely amazing! I loooove the packaging with the gradient and texture. It's amazing, I would so buy it haha
haha Thank youu, I love that! Im happy you liked it
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Ripple started with one question, what does water actually do to ostrich leather. Every frame in this campaign was built entirely with AI, from the packaging shot through the splash in motion, no camera, no studio, no water damage to a real bag. This is what AI production can look like when it is treated like a real shoot instead of a shortcut.
No water damage to a real bag is such a good hook for the pitch itself. Was the client fully on board with an all AI production from the start, or did it take some convincing to skip the physical shoot?
Another project wrapped up! ✨
Not every website needs a complete redesign.
Sometimes the foundation is already there – it just needs a fresh perspective. An audit can uncover what's creating friction, where visitors get lost, and what small changes can make the biggest impact.
For this Kajabi project, we started with a full website audit, mapped out our recommendations, redesigned the updates in Figma, and then implemented everything on the live site. No full rebuild, just thoughtful improvements that made the website cleaner, easier to navigate, and more intuitive for new visitors.
The best part? The entire transformation was completed in just two weeks.
Sometimes, improving what you already have is exactly what's needed. 🚀
Fantastic work
FreshLock — Food Packaging Landing Page Design 🍎📦
FreshLock is a modern landing page concept created for a food packaging brand focused on preserving freshness, reducing waste, and presenting innovative packaging solutions through a clean digital experience.
The goal was to communicate product benefits instantly while making the website feel fresh, premium, and trustworthy. The visual direction combines bold typography, minimal layouts, realistic product imagery, and vibrant red accents to create a strong first impression while keeping the focus on the product.
Special attention was given to:
• a product-first hero section that immediately highlights freshness and packaging quality;
• clean visual hierarchy that makes key messages easy to scan;
• responsive desktop and mobile layouts optimized for every device 📱;
• trust-building elements showcasing product quality, freshness, and customer confidence;
• bold CTAs that encourage users to explore the product and learn more;
• a minimal interface that lets the packaging and product visuals become the center of attention;
• a scalable landing page design suitable for future product launches and marketing campaigns.
The result is a modern, conversion-focused landing page that helps communicate product value, strengthens brand credibility, and creates an engaging experience from the very first screen ✨
Looking to create a modern landing page for your food, packaging, FMCG, or consumer product brand? Let's build something fresh together 🚀
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