Revolutionizing Gelato with a Mobile Experience for MennellaRevolutionizing Gelato with a Mobile Experience for Mennella
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
 I reimagined the digital experience of one of Naples’ most iconic gelaterias: Mennella.
- Before Mennella has a strong physical presence and loyal customers, but its digital touchpoints are still limited to traditional channels and don’t extend the experience beyond the store itself.
- After I designed Il Chiosco, a new travelling gelato concept and companion app that turns a moving gelato kiosk into a fully connected experience.
Customers can:
→ Discover where the kiosk is each day and explore upcoming stops across the city. → Browse the daily menu of rotating flavors, including classics and experimental limited editions. → Use Mastro, an AI gelato curator that recommends personalized flavor combinations based on mood and preferences. → Create and reserve their own gelato cup before arriving at the kiosk. → Collect loyalty rewards, unlock achievements and build their personal flavor profile.
For the business owner, I also designed a complete management dashboard to handle:
→ orders in real time → inventory and stock → daily locations and schedules → customer profiles and loyalty programs → sales analytics and communications.
Automation
The app includes multiple working automations that improve both customer experience and business operations:
→ AI-powered personalized recommendations with Mastro → Automatic reservation and order management → Notifications when the kiosk is near a customer’s favorite neighborhood → Alerts when favorite flavors become available again → Automated customer communications for upcoming stops and events.
The goal wasn’t simply to redesign a website, but to create a new service and business extension that could realistically become a new touchpoint for the Mennella brand.
Built entirely with Base44: 🔗 https://ilchioscomennella.base44.app
Zaoui's avatar
Cool
Bella's avatar
Amazing work!
Back to feed
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started