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This is a luxury product packaging mockup for a fictional hair extension/wig brand called "Aurora." It uses a burgundy and rose-gold color palette, a crown motif, and elegant serif typography to evoke opulence, paired with moody, candlelit styling that reinforces the "Be Your Own Crown" tagline.
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Is sketching part of your creative workflow or we've forgotten what it feels to be human?
Depending on the projec's scope, I normally like to explore my ideas on paper before I come up with the best solution.
And no, they're not perfect.
They are rough and messy, my goal is so visualize my thought, not to perfect the design on paper.
Once I believe I've come up with the right one, I then move forward with the digitalizing phase and vectorise and refine it in Illustrator until I've achieved the perfect result. Finally and totaly optional, I evolve the the mark from 2D to 3D and animate it, in order to bring it to life.
This is a design process inspired from the Lascaux Cave paintings, featuring two abstract horned animals with their communicative / storytelling intention. The freeform shape resembles the original paleolithic paintings and their use of charcoal and different materials to draw them. The organic geometric shapes blended within are something to add as unique touch for better differentiation.
Do you think the hand-made design is more appreciated nowadays?
Thats a goated workflow and opinion for me. I do the same when creating something from scracth on Rive too. Great point!
Day 4 of learning and creating with AI.
Today, I created a UGC-style product campaign for AURA PRO, a fictional wireless earbuds brand.
The goal wasn't just to make the product look good. I wanted the video to feel natural, relatable, and believable — like a real person sharing why they chose the product.
From the product concept to visuals → AI model → storytelling → video, everything was built with AI.
Still experimenting. Still learning. Still getting better.
Day 4/30.
What do you think?
AI Engineer Adobe IllustratorChatGPTGoogle FlowaivideocreationugccreatoraiproductphotographyAI Video ProductionUGC Creation
The focus on believability is exactly right for UGC. A polished render is easy to notice, but natural pacing and human context are what make a product story feel trustworthy.
Taste test for The Candid Crow Photography Co.
Two directions built around the same crow character, but with very different personalities.
Version 01 takes a cleaner, more modern approach with the name wrapping around the character and a stronger badge-like feel.
Version 02 leans more classic and established, pairing the crow with a diamond frame, serif typography, and a more traditional photography brand feel.
Same brand. Two different directions.
Which one are you taking: 01 or 02?
3 voted
33%
6 voted
67%
9 votes
Closed
the heritage mark adds a touch of bolder personality to the mascot!