LUMORA — AI Home Fragrance Commercial 15-second cinematic AI commercial for a fictional home frag...LUMORA — AI Home Fragrance Commercial 15-second cinematic AI commercial for a fictional home frag...
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LUMORA — AI Home Fragrance Commercial
15-second cinematic AI commercial for a fictional home fragrance diffuser brand
A self-initiated 15-second AI commercial created for the fictional home fragrance brand LUMORA.
The concept explores how a small product can completely change the atmosphere of a space. The commercial begins in a cool, quiet apartment and transitions into a warmer, more inviting environment as the diffuser activates.
I developed the product concept, visual direction, reference set, shot structure, AI generation, atmosphere transition, sound direction, voice-over concept, and final edit.
The key challenge was maintaining consistent product geometry and branding while creating a smooth visual transformation from a neutral interior into a premium lifestyle environment.
The final piece combines lifestyle storytelling, product-focused macro shots, environmental transformation, sound design, and a branded hero finish.
This project demonstrates REELEVANTA’s approach to premium AI advertising for home, lifestyle, fragrance, wellness, and e-commerce brands.
New case study: motion product film for a mobile streaming app. Some shots filmed on camera, some AI generated, the rest built in After Effects
Check it out
Manual work is always better than ai slop you can use ai for some clips but full video made with ai is unprofessional and a waste of money and resources
Three peculiar stories. One wonderfully distorted reality.
A suspiciously curious cat, an eccentric family with secrets dating back to 1892, and a collection of memories coming together to tell their own STORY.
For this project, I combined surreal AI-generated visuals with manually edited camera shakes, white flashes, music synchronisation and carefully timed transitions using the InVideo Editor.
Halfway through, my AI credits ran out — so I completed the remaining effects manually.
Apparently, even artificial intelligence has a budget. 😉
Creative direction, storytelling and final editing by The Triadic Studio.