Good UI gets attention. Good UX keeps people using the product. I focus on designing interfaces t...Good UI gets attention. Good UX keeps people using the product. I focus on designing interfaces t...
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The focus on clear flows and a consistent system really comes through here. I especially like the framing that good UX makes the next action feel effortless.
Icon cards for me, bouquets are such a visual purchase that a scannable icon beats reading "small/medium/large" every time. Did the compact chips version convert worse in testing, or are you still gathering data on that?
The way the oversized promise carries through the pink palette is really effective—the close-up crops make the car feel immediate without losing the campaign idea.
A car rental website shouldn't make people think too much. It should help them find the right car, understand the price, trust the service, and book with confidence.
I designed SENE around exactly that principle.
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I help businesses create modern, conversion-focused websites that look premium and make the user journey easier.