ZÉVOR Luxury Perfume Branding and Packaging Design

ZÉVOR Luxury Perfume Branding and Packaging DesignZÉVOR Luxury Perfume Branding and Packaging Design

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Ashar Qasmani

• Oct 25

Can a perfume brand feel luxurious before anyone smells it?

ZÉVOR is built on restraint. An elegant serif wordmark with a droplet hidden in the O, a deep brown, cream and gold palette, and a numbered range, 01, 02, 03, so the collection feels like a set. Minimal packaging, embossed mark, clean label, letting the bottle do the talking.

Full project:https://www.behance.net/gallery/257577377/ZEVOR-Luxury-Perfume-Branding-Packaging-Design #PerfumeBranding #BrandIdentity #PackagingDesign #LogoDesign

Graphic Design Brand Design Packaging Design

Artur Mikhov

pro

• Oct 25

I think it can. The droplet hidden in the O tells the scent story without a word, and the numbered range gives it a collector's rhythm. Did the brown and gold palette come first, or did the wordmark set the direction?

Ashar Qasmani

• Oct 25

Really appreciate that read, you got exactly what I was aiming for. The droplet in the O came first. Once that was sitting quietly inside the wordmark, the palette almost chose itself: deep brown to ground it, gold for the luxury lift, and cream to give it room to breathe. The...