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Placing hundreds of quotes inside a shape by hand takes days.
So I wrote a small tool: it reads a spreadsheet, measures the width of every band in an Illustrator file, and fits each quote inside its band. Font size follows the band, nothing crosses the edges, nothing overlaps.
The part I like most: when you re-run it, it only places new rows. Anything you moved by hand stays exactly where you left it.
Useful for signage, murals, or anything that needs lots of text on a shape.
What's the most repetitive design task you've automated?
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Second Serve Club — Exploring Visual Identity Through AI & Design.
For this branding challenge, I created a series of original logo marks in Adobe Illustrator, inspired by vintage tennis culture.
I then explored how these designs could come to life by combining my own typography, monograms and colour identity with AI-generated visuals using ChatGPT.
From the texture of a clay court to embroidered details on tennis balls, the goal was to bring the brand identity into a more tangible, realistic setting.
An exploration of how traditional graphic design and AI can work together to create a cohesive visual world.
Designed by me. Visualised with AI. 🎾
Full brand identity case study coming soon.
#BrandIdentity #VisualIdentity #GraphicDesign #AIDesign #ChatGPT
The SS mark stamped into the tennis ball felt is a great detail. Looks very real on the clay court.
Made these 2 concepts for a furniture shop, Rumah Home, a boutique store specialising in Indonesian-inspired furniture and homewares. “Rumah” means “house” in Indonesian, so the idea was to make the name itself feel like home.
Concept 1: An arched doorway frames an interlocked R and H, with sharp geometric details softened by a rounded shape. The olive and terracotta tones nod to Indonesian timber, clay and handcrafted pieces.
Concept 2: The letters turn into furniture: a bedside table, a seat and a lamp. Fine linework keeps it modern, and the handwritten “home” adds warmth.
Beautiful concept! The arched doorway idea is so clever - it instantly makes the word "Rumah" feel like a home. Concept 1 feels more premium and clean to me, the arch with the monogram is very memorable. Great storytelling behind the logo.
It’s been a minute since my last post here on Contra.
While my main focus usually lives in photo editing and digital design, I was digging through the archive recently and thought it’d be fun to share a couple of branding projects from the past:
Slide 1: Seart Visuals apparel & merchandise branding (1 year ago)
Slide 2: Choku Ladies Boutique identity and mockups (2 years ago)
Brand identity isn't my everyday lane, but tackling projects like these taught me a lot about visual consistency across different mediums. I’d love to hear your thoughts or see any feedback from fellow designers. Great to connect with the community again.
That's really great typography logo design❤️❤️