The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
A small tip that made content planning much easier for me 👇
Don't start your content calendar by asking:
“What should I post today?”
Start by choosing your content pillars.
For example:
→ Educational
→ Promotional
→ Engagement
→ Behind the scenes
→ Social proof
Then create several ideas under each pillar.
This gives you a system instead of having to come up with a completely new idea every day.
The goal isn't to have more content ideas. It's to have a system that keeps generating them.
If you're a Social Media Manager or content creator, what's your favorite content pillar?
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Trending
retrofuturism
Share your favorite designs from the past exploring the distant future. Or your own take on the aesthetic 🚀
halftone
Dots. Texture. Grain. Let's see your designs using the halftone technique.
Midjourney
Creatives are showing off what they're making with Midjourney.
colorgrade
Video editors sound off: How do you enhance the mood of your video in color grading?
Related posts
your content doesn’t need more pressure. it needs a practice.
that’s the conversation i’m leading in my upcoming live session for The Spill series with Creator Tea Talk
a lot of creators and business owners are trying to fix their content by adding:
😵💫 more posts, more hooks, more trends, more pressure, or more “i just need to be consistent”
but sometimes the real issue isn’t that your content is failing. many of those times the pressure is data.
it might be telling you your content needs more:
🪴 clarity, trust, relevance, rhythm or relationship
this session is for the creator, founder, or service provider who knows they have something valuable to say but content has started to feel heavier than it needs to.
we’ll talk through how to stop treating content like a performance you have to survive and start building a content practice you can actually return to.
if your strategy only works during an ideal week, it’s probably not a strategy yet. it’s a fantasy calendar. & we’re going to fix that.
join me for the live session on THIS Thursday, August 27.
link here: https://luma.com/d2cmd1jc
This is so true. Having a consistent practice makes way more sense than constantly putting pressure on yourself to post more.
Your product can be great. But if nobody notices it, it doesn’t matter.
For LocalBuddy, a UK-based marketplace connecting customers with verified local professionals, I designed a social media system built to make the brand clear, recognizable, and worth paying attention to.
From messaging to visual direction, every creative was designed to communicate value quickly while keeping the brand consistent.
Check it out here: https://contra.com/community/dxv1vrDg-your-product-can-be-great-your
Awesome
Most businesses don’t need to post more. They need to post with more purpose.
A strong social media strategy starts with knowing:
• Who you’re trying to reach
• What your audience actually needs
• What each piece of content is meant to achieve
When content has a clear purpose, it becomes easier to build engagement, strengthen your brand, and turn attention into real business results.
What do you think is the biggest mistake businesses make with social media?
