The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
This portfolio case study demonstrates my approach to analyzing operations, identifying inefficiencies, and redesigning workflows to create more scalable and efficient processes.
I mapped the end-to-end workflow, identified key bottlenecks and root causes, and designed an improved future-state process focused on clearer ownership, standardized procedures, automation opportunities, and KPI visibility.
The solution includes streamlined workflows, SOPs and checklists, defined communication standards, and a KPI framework to support continuous improvement and data-driven decision-making.
Note: This is a self-initiated portfolio case study. The data and performance metrics shown are illustrative and were created to demonstrate my operations and process improvement methodology.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Trending
retrofuturism
Share your favorite designs from the past exploring the distant future. Or your own take on the aesthetic 🚀
halftone
Dots. Texture. Grain. Let's see your designs using the halftone technique.
Midjourney
Creatives are showing off what they're making with Midjourney.
colorgrade
Video editors sound off: How do you enhance the mood of your video in color grading?
Related posts
if someone need excel realeted work please contect me .
Customer Retention & Cohort Analysis Performed an advanced cohort retention analysis using sample customer data to evaluate retention patterns across acquisition cohorts. The analysis highlights customer behavior over time and helps identify retention trends and potential churn risks through data visualization.
Cohorts are the right lens here. One useful guardrail is comparing cohorts at identical ages and separating acquisition-channel mix from within-cohort retention; otherwise a newer cohort can look weaker simply because it has had less time to mature. Nice foundation for making churn actionable.
Social Media & Paid Media Strategy Tre Sorelle
I supported Tre Sorelle, a Saudi luxury fashion brand, with social media growth, paid media planning, audience research, competitor research, and organic community engagement.
What I worked on
Paid Media Strategy
Built a structured audience-testing approach for GCC markets.
Planned separate age-group ad sets to identify stronger audience segments.
Supported TikTok Traffic campaign setup, including targeting, placements, budget and creative configuration.
Reviewed creative performance signals such as views, engagement and play time to inform creative testing decisions.
Assessed Meta Business access and tracking requirements and identified issues preventing Instagram ad setup.
Audience & Competitor Research
Researched luxury, modest-fashion and abaya audiences across the GCC.
Analysed competitor positioning, content styles, visual presentation and engagement approaches.
Identified opportunities for Tre Sorelle to strengthen its organic presence and connect with more relevant audiences.
Organic Growth
Started strategic community engagement by researching relevant fashion audiences and conversations.
Engaged with relevant users through existing community conversations rather than relying on mass or artificial engagement.
Focused on building genuine awareness and identifying potential customers and advocates.
Tools
TikTok Ads Manager · Meta Business Suite · Shopify · Instagram · Canva · Google Sheets · Google Docs
Project focus
The overall objective was to create a more structured approach to brand visibility, audience growth, engagement, website traffic and future customer acquisition, while using research and performance data to guide decisions.
Great strategy work! 👏