Amna Sabir
Virtual Assistant for Data Entry and Management
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Customer Retention & Cohort Analysis Performed an advanced cohort retention analysis using sample customer data to evaluate retention patterns across acquisition cohorts. The analysis highlights customer behavior over time and helps identify retention trends and potential churn risks through data visualization.
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Social Media Marketing Engagement Data AnalyticsI analyzed weekly engagement metrics (likes, shares, comments, and reach) for a brand across multiple platforms. This project involved tracking key performance indicators (KPIs) and creating visual metrics to help understand audience behavior. Note: Created as a mock project to showcase data formatting and analysis capabilities.
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Statistical Analysis on Student Academic PerformanceAn analysis focused on finding the correlation between students' study hours and their final exam scores. I applied descriptive statistics and exploratory data analysis (EDA) techniques to find meaningful patterns. Note: This is an academic case study developed using sample data for portfolio demonstration.
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E-Commerce Sales Performance & Insights Dashboard
In this project, I analyzed a sample e-commerce dataset to understand monthly revenue growth and top-performing product categories. I cleaned the dataset using Excel, handled missing values, and created a visual dashboard showing profit trends. Note: This is a self-directed portfolio project using a public dataset to demonstrate my data visualization skills.
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