Chadd Weston

Prospective client interest is strongly correlated with how much you don’t need the gig. People want what they can’t have.

Be the prize.

Keep seeing “motion designers are cooked” wrt AI getting good at motion. I cooked this entire commercial in After Effects. (Post done in Final Cut with sound design) Text prompting your way to this level of ui specificity and sequencing imo is more painful than just cooking...

When I first saw examples of @Unicorn Studio on X I was blown away. After toying around with it I started to use it in Framer production sites for clients. It did not disappoint. Honoured to be accepted into their expert program today. Will be using this tool a lot in upcoming work. 🦄

Its a giant snow ❄️❄️ storm in Toronto today so thought it would be a good time to share a piece I worked on a little while ago for sunglasses company based in Germany: Kapten & Son 🕶️ ☀️ This was a KOL partnership deck series. Had a lot of fun with this one. Full project here.