What should a beekeeping website explain before asking someone to choose a hive?
For Bee Girl, I designed and built a complete Shopify website around a clear journey: meet the colony, understand what’s inside a nucleus hive, compare the options, and connect with the beekeeper.
One skincare identity across bottles, jars and tubes. I designed the wordmark, pink-and-cobalt packaging system, campaign applications and digital mockups, then brought the collection into motion.
A consistent visual language, with room for each product...
One sportswear identity, carried from the product into the campaign.
My Pulsix brand identity showreel brings together the logo, apparel, packaging and outdoor graphics. The angular X has a jagged pulse cut through its center, while vivid pink and chartreuse connect the different...
Pulsix started with a question: how much of a sportswear identity can you fit on the front of a cap?
I designed the brand around an angular X with a pulse cut through its center. On a pink cap, the chartreuse X can stand alone. On a billboard, the photograph and “Future is now!”...