Arushi G

Here's something we do at the start of every website project that saves a lot of back-and-forth later.

We ask the client to send us:

The last five questions prospects asked on sales calls.

The main objection or hesitation clients had before signing.

One sentence they'd use to...

Volatile market. Stable design : )

I told a service business owner last week that the thing they were most excited about for their new website was the thing I'd cut first. They came in wanting animations, scroll effects, a video background. And I get it - when you're finally investing in a new site, you want it...

Most founders say, ‘We need a better website’ What they actually mean: – Our positioning is fuzzy – Our message doesn’t convert – Our product story is unclear Design simply exposes the business clarity you already have or don’t.