96% of mental health app users abandon within 15 days. What if your onboarding could change that?
This sample shows a 5-day automated email course designed to build trust before conversion—trauma-informed lessons, clinical accuracy without jargon, and engagement mechanisms that...
Most mental health newsletters get opened—then deleted. Clinical. Generic. Forgettable.
This sample shows a different approach: strategic segmentation, trauma-informed language, and content that educates without crossing clinical boundaries.
"User Experience Doesn't Predict Retention" – Blog Sample
Research analyzing 56 mental health apps found UX scores don't predict whether users stay. Apps with high ratings lose users at the same rate as lower-scoring apps. This 2,500-word article reveals what actually drives...