amr sheha

an AI generated reel for office furniture company named as HEICO in Egypt

the elements and items are taken from real product images , enhanced , recreated via nanobanana , and invoked to the scenes to make this accurate and shape motion consented reel video i hope you like it thank you Amr sheha

SILT — Restaurant Brand Identity

The challenge: build a brand for Egyptian fine-casual dining that feels premium and rooted — without falling into folklore or Western imitation.

The approach: find the real idea behind the concept, then let design follow.

The name "Silt" references...

Most beverage brands compete on flavor.

MIZAN was designed to compete on perception.

The goal wasn't just to create a label for a bottle.

The challenge was to create a brand that feels balanced, natural, and premium before the product is even tasted.

That's the power of branding.

...

MEZAN — Weighed Carefully.

A visual exploration of balance, craftsmanship, and heritage through a premium fermented beverage brand inspired by the flavors of the Eastern Mediterranean.

From logo design to packaging and art direction, every detail was carefully measured to reflect...