Ali Ahmad

A year ago I started building Smoothy, a desktop app that helps video editors work faster in Premiere Pro and now DaVinci Resolve too. I am a video editor, not a developer. I knew almost nothing about building software when I started. I just kept improving it, on and off,...

DaVinci Resolve Studio is 20% off right now, for a limited time. Blackmagic almost never discounts it 👀

As an editor who uses Premiere daily, I think Resolve is a serious alternative, and in some areas it's even better. Studio is a one-time purchase with free upgrades, not a...

Why we still need companies like Adobe (even when we hate them)

Cloning is understandable, but risky Everyone is cloning and reverse-engineering the best versions of creative software right now. ArtCraft is one clear example. It makes sense why people do this. Adobe has been...

Left: raw A-roll. Right: the finished cut. Same take. Different result.