What happens when brand strategy, design, motion and AI come together?
For this concept project, we created a complete digital world for LIMONA — from the visual identity and product direction to the immersive website experience and motion design.
A strong idea does not always need to become louder.
Sometimes it simply needs shape.
Bala Wala Soura already had something people could feel.
A clear voice.
A certain emotional weight.
What it needed was structure around that feeling, so it could become recognizable,...