Aiden Fishbein
Video Partner for Brands That Publish Consistently
The SaaS Video Stack
We work on a lot of video for SaaS, cybersecurity, and B2B tech.
One thing we see pretty often: a team knows they need video, but isn’t quite sure which one to make first.
A demo?
An explainer?
A brand film?
Testimonials?
Usually, the answer starts somewhere...
One thing AI has changed for our studio isn't how we generate ideas.
It's how we judge them.
Generating options is easier than it's ever been.
Deciding what's actually worth making isn't.
We've started using AI less to give us answers and more to challenge our thinking.
▸ Show us the...
What happens after you hire BRAEID?
A lot of agencies just show the final video. We think the process matters too.
Every project moves through six stages:
1. Discovery
Understanding the goal, audience, message, and scope.
2. Project Setup
Creating the project infrastructure, file...
We've noticed something interesting about event content.
The more successful the event is, the less important the attendees become.
Because they were already there.
The people who matter next are the ones who weren't.
→ The sponsor considering next year.
→ The prospect researching...
Grad Solutions + Smart Schools came to us with a real problem, multiple audiences, multiple programs, multiple campaign goals, and a production process that couldn't keep up.
The ask wasn't "make us some reels."
It was: build us something that works at scale, without the chaos.
So...
