Zobia Khalid's Work | ContraWork by Zobia KhalidZobia Khalid
I turn complex systems into products anyone can use.
I turned a technical specification into a complete, development-ready product design for an EdTech mobile app with live broadcasts, as sole designer. Instead of one shared dashboard, I designed three role-specific experiences, for student broadcasters, teachers, and listeners, because each opens the app asking a different question. Assessments sit inside the broadcast instead of a separate module, broadcast setup is a five-step flow designed to take under five minutes, and performance appears as a clear score (421/500, Excellent) before the detail.
Full case study: https://zobia-khalid-malik-portfolio.framer.website/kavexnived I designed government business registration for Uganda end to end, as sole designer: the applicant mobile app and the government admin panel. Before opening Figma, I scoped the MVP through regulatory research, cutting a brief of 8 services down to the 5 that could legally launch. A guided questionnaire replaces a guess-the-entity dropdown, OCR reads ID documents so nobody types twice, and 7 application states with a resubmission path mean a fixable error is never a rejection. The product passed legal compliance review on its first submission.
Full case study: https://zobia-khalid-malik-portfolio.framer.website/rizyk The brief was a list of five website additions. I saw that the business actually needed a two-sided marketplace and defined the product before designing it: client and talent portals, four role types, structured hiring requirements that become matching criteria, and a transparent contract lifecycle. I pushed back on putting an admin in every chat and designed platform-level moderation instead. At the CISO Middle East Summit in Doha, enterprise clients found it easy to use and problem-solving.
Full case study: https://zobia-khalid-malik-portfolio.framer.website/cortechtalent I rebuilt the architecture of a live AI creative studio, as the sole designer working with the CEO and CTO. One structure now serves everyday storytellers and professional filmmakers without either learning the other's language, and an approved character anchor keeps a character consistent across every scene. Organic discovery grew from 80 to 45,300 impressions after the redesign, a shared outcome with the content and SEO teams.
Full case study: https://zobia-khalid-malik-portfolio.framer.website/timelesstales