Philip Gerrits

Project Description:

PALA is a conceptual premium natural skincare brand rooted in Maluku, Indonesia — the birthplace of the world's finest spices. The brand harnesses the power of traditional Nusantara ingredients like nutmeg, clove, and turmeric, reimagined through a modern,...

Here is a quick brand guidelines concept I put together for a fictional beauty brand, "Velure Beauty". My goal was to create a cohesive visual identity that feels elegant, soft, and premium.

The guidelines include:

Logo & Typography: Pairing clean lines with Cormorant Garamond and...

As a junior designer, I love experimenting with new tools to expand my skills. For this series, I used AI to generate the base images and textures, then brought them into design software to fix the layouts, typography, and compositions.

Here are the 4 different aesthetics I tried...

I just created this poster design using AI. It really makes graphic design work so much easier.