A sleek, modern personal brand identity featuring an interlocking W and K monogram. The typography utilizes elegant serif strokes integrated smoothly with fluid curves, enclosed by a dynamic circular sweeping arc. Rendered in a deep royal blue gradient against a clean white...
Design A (Natural Minimalism) showcases an organic, eco-friendly aesthetic using earthy green, off-white, and wood-brown tones alongside delicate leaf illustrations and a bamboo-capped glass jar to communicate sustainability and pure botanical ingredients. In contrast, Design B...
Design Process
The project started with research into luxury branding, focusing on visual qualities such as elegance, exclusivity, and timeless appeal. Based on these insights, I explored concepts that would communicate a premium brand identity.
I then created a custom monogram...
Felister Mutua — Brand Identity & Monogram Design
Overview
A refined personal brand identity and custom monogram designed for Felister Mutua. This visual identity combines modern sophistication with classic elegance, establishing a professional and trustworthy presence across...
Designed a high-converting promotional social media asset for Bloom Café, crafted to increase brand engagement, highlight product quality, and drive direct online orders.
The Strategic Approach
Visual Storytelling: Selected high-resolution, warm product photography featuring...
