Redesigned website with a focus on editorial design style and branding. Created a functional framework to grow with the client as their business matures.
Designed a persona resource platform to be used by cross-functional partners at joe. Used as a resource to make business decisions in product, sales, marketing.
Full platform redesign and launch to investment teams. Led research initiatives to inform improved designs and workflows.
I led and managed the research and design initiative to create a portal that connected parents with their children's progress in the accompanying game.
Designed a mobile-first app that provided ethical alternatives while shopping. Shopping in the app would create impact reports based on user-chosen values.
Created a new landing page that clearly communicated their offerings of helping women find more opportunities to ensure more diverse perspectives.