Wasif Imran
Specialize in brand identity for early stage startups.
New to Contra
Wasif is ready for their next project!
A brief said "Digital Rituals." My first instinct? Candles. Crystals. Mandalas.
That's the trap.
The client's audience isn't spiritual seekers ā it's business owners learning AI, SEO, PPC, and social media to grow online. So before sketching a single icon, I had to redefine the word for myself.
Ritual as discipline. Not spirituality. Systems, not mysticism.
That one reframe shaped everything that came after it.
Swipe through for the brief, the reframe, and where the concepts landed š
Which direction would you pick? Drop a number below.
#LogoDesign #BrandIdentity #DesignProcess #GraphicDesign #Branding
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Do you ever think about how something common can become a character? Here are some secrets of my process!
š Step 1: The Background: All starts from a well-developed document. There you can find the demographics, psychographics, SWOT analysis, and special abilities of the character.
šø Step 2: Finding Motivation: It is always better to rely on the objects from daily routine when you need some inspiration.
āļø Step 3: The Sketches: I start drawing sketches. It is the moment to explore various expressions, proportions, and dynamic positions of the character.
š» Step 4: Software: As soon as I develop some good sketches, I transfer them to Illustrator in order to create the final vector lineart.
šØ Step 5: The Colorization: At the end of the process, I just colorize the character, make it dynamic with a beautiful background.
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He's mad because you slept on mouse-only design. Process drop Thursday. Don't miss it.
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Character design from realworld object, I take a computer mouse and design a character fora comicbook it carry lot of sketches and thinking process
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