Saumya Vaidh
Graphic designer creating clean, modern social media designs
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Broth
Broth is a fictional modern ramen brand concept built around the idea of making comforting, flavorful ramen feel simple, fresh, and visually appealing.
For this project, I explored a clean and contemporary visual direction that combines the warmth of ramen culture with a bold, approachable identity. The branding focuses on creating a distinctive look that can work across social media, packaging, and other digital touchpoints.
The project includes social media visuals designed to showcase the brand, communicate its personality, and create a consistent visual presence.
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Project Overview
Bunking is a fictional burger brand created as a social media design concept. The project explores how a consistent visual style can make promotional and informational content feel like part of the same brand.
The Approach
I developed a bold, playful visual direction built around red, cream, checkerboard patterns, and food photography. The layouts were designed to feel casual and energetic while keeping the information clear and easy to scan.:
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