Mochi is a boba bear mascot built to make a tea brand memorable.
I took Mochi from pencil turnaround sketches to a full-colour character, then built a simple brand system around it: a warm palette, expression rules, and a bento sheet showing how Mochi lives on cups, menus, and...
Cheezy Snacks: AI Commercial and Packaging Concept
This is my first AI commercial!
I created a full brand concept for a fun cheese snack, with three flavors and a monster character for each one. I did the packaging design, the art direction, the script, and the edit, and made...
I love to creating coloring books. This is the first advertisement I created using my NOvaa - the mascot. I created it for social media, and I didn't want to have a lot of colors popping out.
Hope you can let me know how I can improve and make this better. 😊
Meet NOVAA: The Voice Behind a Quiet Creator
A mascot can be more than a character. It can become a brand’s voice.
As a quiet creative, I’ve never felt the need to constantly be on camera or make myself the center of everything I create.
But I still have stories, ideas, opinions,...
A personal project: This is my first book, created a few years ago. And I spent a few weeks re-writing and illustrating - turning it into a new book.
One thing I learned while doing this project is that I had improved my coloring skills, which had been just flat coloring. Plus I ended up creating some new activities for kids.
IllustrationContent CreationkidsBrand DesignCreative Design Digital illustrationAdobe IllustratorAdobe InDesignAdobe Photoshop
