👨🏻‍💻 UX & UI Audit / Reviews

Starting at

$

35

/hr

About this service

Summary

I offer in-depth UX and UI audits, assessing usability and design quality to ensure seamless, user-centered experiences.
My approach is unique because I combine core UX laws, Jakob’s heuristics, and a thorough review of UI standards to identify precise, impactful improvements.
This process provides clients with actionable insights that enhance both usability and visual cohesion.

Process

UX/UI Audit Process
1. Define Objectives and Audit Scope
• Start by discussing with the client to understand the goals of the audit and what they hope to achieve (e.g., improving conversions, enhancing accessibility, optimizing user flow, etc.).
• Establish the parameters of the audit and set expectations.
2. Product Analysis
Heuristic Evaluation: Evaluate the product based on UX design principles (e.g., consistency, user feedback, status visibility).
UI Evaluation: Review visual consistency, color palette, typography, and visual hierarchy.
User Flow Analysis: Examine how users navigate through the product, identifying bottlenecks and areas where interactions are unintuitive.
3. Accessibility Review
• Check compliance with WCAG (Web Content Accessibility Guidelines) to ensure accessibility for users with disabilities.
• Identify potential barriers for users with special needs.
4. User Testing (optional)
• Conduct user testing sessions with real users to validate assumptions and observe how they interact with the product.
• Collect direct feedback from users to understand what isn’t working and what can be improved.
5. Competitor Analysis
• Compare the product with competitors to identify best practices, design trends, and potential differentiators.
• Identify opportunities to make the product more competitive in the market.
6. Generate Audit Report
• Create a detailed report with clear observations and strengths/weaknesses of the product.
• Provide actionable, prioritized recommendations for improving the UX/UI design.
7. Present Recommendations
• Discuss the report with the client to explain the findings and establish the next steps.
• Recommend solutions to improve the user experience and outline implementation steps.
8. Implementation of Changes (Optional)
• If requested, assist the client in implementing recommendations by creating mockups, prototypes, or modifying the existing design.
• Work with development teams to ensure the correct implementation of proposed changes.
9. Post-Implementation Testing (Optional)
• After changes are implemented, perform another round of testing to validate improvements.
• Collect continuous feedback for further adjustments and optimizations to the user experience.

FAQs

  • What is a UX/UI Audit?

    A UX/UI Audit is a thorough evaluation of your digital product’s user experience and user interface. It involves identifying usability issues, design inconsistencies, and potential pain points in the user journey. The goal is to improve overall user satisfaction and ensure the interface is intuitive, efficient, and aesthetically pleasing.

  • Why do I need a UX/UI Audit for my product?

    A UX/UI Audit helps identify areas for improvement in your product, ensuring that your users have the best possible experience. It can uncover usability issues that may be preventing conversions, increasing bounce rates, or causing user frustration. Conducting an audit can save costs in the long run by addressing problems before they affect your user base.

  • What are the benefits of a UX/UI Audit?

    • Improved user satisfaction and engagement • Increased conversion rates and reduced bounce rates • Identification of design inconsistencies and usability issues • Recommendations for optimizing user flow and enhancing accessibility • Insights into making your product more efficient and intuitive

  • What does a typical UX/UI Audit involve?

    A typical audit includes: • Heuristic evaluation of the interface • User flow analysis • Evaluation of accessibility and WCAG compliance • Review of the visual design and brand consistency • Usability testing (if applicable) • Competitor analysis • Detailed report with actionable recommendations for improvement

  • How long does a UX/UI Audit take?

    Along with the analysis, we provide actionable recommendations on how to improve your product’s UX/UI. These suggestions will be specific, practical, and tailored to your product, aiming to enhance user satisfaction and meet business objectives.

  • Can a UX/UI Audit improve my product’s performance?

    Yes, improving usability and streamlining the user flow can have a significant positive impact on your product’s performance. A well-executed UX/UI audit can lead to better user retention, higher conversion rates, and reduced user frustration, all contributing to overall business success.

  • How do I know if my product needs a UX/UI Audit?

    If you notice users dropping off during key interactions, receiving negative feedback about the interface, or if your product’s performance is lagging compared to competitors, it’s a sign that a UX/UI audit could be beneficial. It’s also recommended if you’re planning to launch a redesign, new feature, or an app update.

What's included

  • Elevate Your Product with a Professional UX/UI Review

    Do you have a product, website, or platform that needs a UX and UI review? I’m here to provide my expertise and help optimize your user experience and visual design. Let’s collaborate to enhance the impact and performance of your project!”

  • Comprehensive Usability Evaluation

    Using Jakob’s heuristics, I assess the user interface for intuitiveness, ease of use, and alignment with UX best practices to identify potential improvements.

  • UI Quality Check

    Examine UI elements to ensure visual clarity, correct implementation of design guidelines, and cohesive aesthetics, enhancing both functionality and visual appeal.

  • UX Laws-Driven Usability Evaluation

    Applying core UX laws and heuristics to assess and enhance usability, ensuring interactions are intuitive, efficient, and aligned with proven design principles for a seamless user experience.

  • Accessibility Review

    Examine the design to ensure it meets accessibility standards, making it usable for people with diverse needs.

  • Visual Consistency Check

    Review design elements for visual consistency across screens to reinforce brand identity and improve the user experience.

  • Data-Driven Insights

    Use analytics and user data to understand user behavior patterns, identifying obstacles and opportunities for optimization.

  • Detailed Report and Actionable Recommendations

    Provide a report that summarizes findings, integrating Jakob’s heuristics, and suggests actionable improvements for UX/UI.

  • Flow Analysis

    Review the entire project flow to identify potential pain points and ensure a seamless, intuitive user journey that aligns with business objectives.

  • Detailed Report and Actionable Recommendations

    Provide a report summarizing findings from UX laws, heuristics, UI observations, and flow analysis, with practical improvement steps.

Recommendations

(5.0)

I had the pleasure of working with Adrian Stoian, a talented Lead UX/UI Designer. Adrian played a crucial role in building full UI/UX designs for apps, bringing both creativity and technical precision to the table. His deep understanding of user-centered design principles and attention to detail made a significant impact on the success of the projects we collaborated on. He consistently demonstrated a strong ability to create intuitive and visually appealing interfaces, while also ensuring a sea

Kamelia Koleva • Qollabi

Client • Nov 20, 2024

Working with Adrian was always a great experience. He thinks outside the box and isn’t afraid to challenge ideas when he sees an opportunity to create more value. He brought a fresh perspective to our projects, and his input often helped us see things in a new way. On top of that, he’s just a really nice and fun person to work with—we had a great relationship. His designs were top-notch—beautifully crafted, super professional, and incredibly well-organized. He was a true asset to our team.

Villy Toma • Viral Devs

Client • Nov 20, 2024

Adrian Stoian is one of the most talented Ui-UX designers that our company has worked with across the years, he is quick to deliver quality work, that is very hard to come by! If you have not worked with him in the past, and are looking for a senior and highly skilled Designer, then look no further as you are in great hands! I highly recommend him!

Flavius Petru Bogdan

Client • Nov 19, 2024

I had the pleasure of collaborating with Adrian on a recent project, and I couldn’t be happier with the experience. He is a talented UX/UI designer with a keen eye for detail and creativity. His communication was exceptional, keeping us informed at every stage of the process. The final results were not only visually impressive but also highly functional and user-friendly. I highly recommend Adrian!

Adeline Ionescu

Client • Nov 19, 2024

Adrian has consistently achieved outstanding results for multiple clients I’ve worked with, all of whom extended his contract beyond the initial term. He's the one you want to contact for Product Design and/or Design systems. Beyond that, Adrian is a great mentor and a highly capable technical interviewer - this showcases his ability to not only deliver high-quality work but also to support and uplift those around him.

Alex Oda

Client • Nov 19, 2024

I had the pleasure of collaborating with Adrian, a highly skilled and dedicated Senior UX/UI Designer. Throughout our collaboration, Adrian consistently demonstrated an exceptional ability to create intuitive and user-focused designs while maintaining a strong attention to detail. His expertise in UX and UI design, coupled with his proactive approach and clear communication, made the entire process seamless and productive. I truly appreciated his professionalism and commitment to delivering outs

Adrian Sandu

Client • Nov 19, 2024

Adrian is not only an amazing UX/UI Designer, but an oustanding person. He is so driven and focused on what he needs to do, that the achievement of his goals is done so easy. Adrian's creativity is pushing every limit, making the project he's working on so fine tuned and complete. I've had the pleasure to work with him on different projects and I can say that he exceeded my expectations by a lot. Not only that he had a vision of where the project should be, but he leveled up on each occasion.

I am thrilled to share my experience with Adrian and his UI/UX design team for our banking digital platform. Their user-centric design approach exceeded expectations, balancing aesthetics with functionality. The platform is intuitive, user-friendly, with a modern, clean visual design. The team's iterative process and agile mindset ensured a well-refined product. Their collaborative efforts and leadership have transformed the platform into an indispensable tool, improving customer interactions.


Skills and tools

UX Designer
Product Designer
UI Designer
Asana
Figma
Jitter
Miro
Sketch

Industries

UX Design
Web Design
Mobile Apps

Work with me