What's included

• 🔎 Brand and Audience Audit (PDF)

  A thorough review of your brand's current positioning and audience engagement, identifying strengths, gaps, and opportunities to better align your messaging and strategy with your target audience.

• ⚙️ Content Management System (Notion, Trello or Asana)

  A centralized hub where you can access and manage your content calendar, review and approve individual content pieces, and track all completed and upcoming content, ensuring seamless organization and communication.

• 🤓 Content Audit of Existing Content

  When repurposing content, I start with an existing content audit. I look at things like podcast interviews, long-form content, articles—anything that can be repurposed. Then, I review the content to identify the highest-value parts that can be transformed into new, engaging pieces.

• 💡Content Strategy

  A tailored strategy where clients receive a clear plan outlining their content pillars, which are core themes guiding their messaging and content creation. This ensures all content aligns with the brand’s objectives and resonates with the audience, promoting consistent and impactful communication.

• ✅ [Ready to Post] Repurposed Content [4 Short-Form Reels & 4 Static Posts]

  Transforming existing long-form content into new formats, such as turning blog posts into social media graphics or videos, to maximize reach and engagement across various platforms.

• 📈 Performance & Analytics

  Reports on content performance, including key metrics and insights to evaluate effectiveness, track progress toward goals, and inform future content strategy adjustments. *Note that frequency depends on agreement and scope of work.