What's included

• User Research and Analysis:

  1. Summary of user research findings, including user personas, user journeys, and key insights. 2. Analysis of competitors' apps, highlighting strengths, weaknesses, and opportunities for differentiation.

• Conceptual Design:

  1. Mood boards or design inspiration showcasing potential visual styles, color palettes, and design directions. 2. Concept sketches or initial design concepts exploring different approaches to meet the project goals.

• Wireframes and Visual Design:

  1. Low-fidelity wireframes illustrating the basic layout and structure of each screen and interaction. 2. Annotated wireframes specifying functionality, user interactions, and navigation flow. 3. High-fidelity mockups presenting the visual design of each screen, including typography, color scheme, imagery, and iconography. 4. Design iterations based on client feedback, refining visual elements to achieve the desired look and feel.

• Interactive Prototypes:

  1. Interactive prototypes demonstrating the app's functionality and user flow, allowing stakeholders to experience the app's navigation and interactions. 2. Prototypes created using Figma, with clickable links between screens for seamless navigation.

• Design assets

  1. Design assets in Figma file for each screen and component, organized and labeled for easy reference. 2. Icon sets, button styles, and other UI elements designed to maintain consistency throughout the app.