Web Design WildCard: UX/UI, Animation & Interactivity

Pro

Nadia Mousaoui

Starting at

4,500

About this service

Summary

Every great digital experience begins with a story.

I craft immersive web experiences that balance engaging narratives with functional precision. By combining thoughtful storytelling with systematic design, I create interfaces that guide users naturally while meeting business goals.

My Design Approach

▸ Strategic UI/UX Design Creating intuitive interfaces that align user needs with business objectives through research-backed design decisions.

▸ Meaningful Motion Implementing purposeful animations and interactions that enhance usability and guide attention without distracting.

▸ Scalable Design Systems Building modular component libraries using Atomic Design principles for consistency and efficient product scaling.

▸ Inclusive Design Ensuring accessibility compliance (WCAG) from the ground up for users of all abilities.

▸ Responsive Foundations Designing mobile-first experiences that adapt seamlessly across all device sizes and platforms.

▸ Ongoing Design Partnership as needs evolve Optional maintenance and evolution of your digital product (additional fees apply)

Process

Phase 1: Understanding the Narrative

Discovery Workshops Collaborative sessions to define your brand story, business goals, and technical requirements.

User Research Analyzing target audiences through personas and competitive benchmarking.

Accessibility Audit Evaluating current experiences against WCAG standards to identify improvement opportunities.

Phase 2: Mapping the Experience

User Journey Mapping Visualizing complete user flows to identify pain points and optimization opportunities.

Wireframing Creating low-to-high fidelity structural layouts that establish information hierarchy.

Motion Storyboarding Planning animation sequences that enhance understanding and create delightful moments.

Phase 3: Designing the Interface

Visual Design Developing polished interfaces with intentional color systems, typography, and visual hierarchy.

Component Creation Building reusable UI elements following Atomic Design methodology for efficiency.

Interaction Design Defining intuitive behaviors for buttons, forms, and navigation elements.

Phase 4: Refining the Details

Motion Refinement Optimizing animation timing, easing, and performance for smooth 60fps rendering.

Accessibility Validation Testing with screen readers, keyboard navigation, and color contrast analyzers.

Phase 5: Delivering the Solution

Developer Handoff Providing comprehensive documentation including specs, assets, and interaction guidelines. (Optional: web development services available through my Creative WebDev Super Card service).

What's included

Discovery and Brainstorming
Client Brief & Goals: A Q&A document to define your goals, business core values and purpose. Understand the brand, target audience, and project objectives. Creative Direction: Define the visual and interactive style. Mood Boards & References: Gather inspiration. Storyboarding: Plan the narrative flow.
Wireframing & UX Planning ⭐
User Journey Mapping: Outline how users will navigate the experience. Low-Fidelity Wireframes: Sketch the layout and interactions (Figma). Prototyping: Test basic interactions before full design. Accessibility solutions Responsive & Adaptive Design: Ensure flawless performance across devices.
High-Fidelity Design
Visual Design ⭐: Custom illustrations. Typography, color schemes, and micro-interactions. Motion Design ⭐: Smooth animations (GSAP, Rive, Lottie, After Effects). Scroll-triggered effects, transitions. Micro-interactions Asset Optimization: Balance quality with performance (compressed images, SVGs).
Ready to dev option 1
Design Handoff Package: Figma files with auto-layouts and specs, SVG/PNG assets optimized for web, Animation Documentation, Timing, easing, and implementation notes.
Ready to dev option 2
I take over the web development.
Modification rounds
This package is open to 2 modification rounds for the deliverables that are marked with a ⭐

Example projects