Your team has products, launches and stories worth showing, and social keeps slipping down the list. This monthly service covers social strategy, copywriting, design and scheduling: 12 to 16 posts a month in total, across two or three platforms, built on your existing identity and the material you already have.

We started working with Vinca Jewelry, a fine jewelry studio in Kansas City, in December 2025. We built its social content system around the craft at the bench: two reels and one static post a week, stories that document the making, post and story designs, shoot briefs for its photographers and videographers, and a capture guide for in-store staff. Each piece had one job: draw attention, build trust or move someone closer to a custom ring inquiry. In this service, reels and other video are scoped separately.

Paid Ads is quoted separately and can run alongside social: Meta and Google campaigns for $6,500 a month, with ad spend paid by the brand. The figures below come from Meta campaigns we built and managed. Those are paid results, so this content service doesn't claim them.

Diamond Cross Ranch, a western apparel brand in Jackson Hole, Wyoming: $409K in Meta-attributed sales at 2.5x return on ad spend (ROAS), June to September 2026, across the five campaigns we built and managed. One catalog ad carried over from the brand's earlier setup accounts for 43% of that figure.

Magdala Hotel, a design hotel on the Sea of Galilee: $87K in Meta-attributed booking value at 18.3x ROAS, July to September 2026 (converted from shekels).

Meta-attributed means the value Meta credits to the ads, counted before refunds or cancellations and separate from total store or booking revenue. We don't guarantee revenue or ROAS.

It suits hotels, restaurants and shops that look better in person than in their feed; consumer brands with new products, collections or seasonal offers; founders building in public; B2B and SaaS teams that need a steady rhythm around launches and updates; and any team with raw material (photos, screenshots, wins, ideas) and nobody turning it into posts.

It's the wrong fit if you need daily high-volume posting, video-only production (video can be added and scoped separately) or someone to handle comments and DMs (those stay with your team).

We agree the reader, message and format before production, then review the words and visuals together. I lead the content direction and review the finished work, with specialist production support where needed. A shared voice guide and design templates keep the work consistent across formats.

Month 1, week 1: strategy setup, content pillars, audience read, platform selection and template build. After that: weekly content production, monthly calendar planning and a monthly review.

Month one sets the voice, visual templates and production process. Months two and three test that approach against the published work and available performance data, and refine it.

To start, send a message with what you're launching next and the platforms you use now.