Brand Building

pro

Top Independent

Kalann Washington

(2)

Contact for pricing

About this service

Summary

Define || We create a brief/scope, and I research all things your brand voice.

This helps our next step, the...

Deep-Dive || This is when we clarify 3-things: Your Company, Competition, and Customers.

Then we begin the work of the...

Draft || And this is where the magic happens. Your wireframe, blog post, ad copy, or email campaign is meticulously formed and fashioned. Here the editing and drafting are cycled, until...

Finally, the finished product is...

Delivered After you approve it, of course. And we handshake, high-five, or salute to our partnership.

Go you 🎊

Message to begin 🎮

Or Explore more below ⬇️

What's included

Brand Positioning Doc.
A complete guide to clearly articulate your brand's values & identity, including your Oneness statement and unique place in your market.
• Customer Comprehension
Knowing your people takes more than demographics. Understanding their habits, drives, and brand affinity to create more than an edge. With data-formed Persona's you'll be crafting an understanding.
• Distinct Differentiation
A distinct brand is defined in context of competition. The included differentiation statements and SWOT breakdowns of your competition will help you get — and keep — the edge your brand needs.
• Editorial Excellence
Tone Changes; Voice does not. That's why a voice matrix to ensure consistent voice throughout written communication is so important. Even when your writers change your tribe know your brand.

Example projects

A Brand Called for Design

Chaos-Free Course Construction

Recommendations

(5.0)

Loren Johnson-Rosa

Client • Feb 16, 2024

Recommended

Working with this young man was such a blessing. He was able to help me get my concept across with such detail. The layout was superb, chose the perfect picture fit for every screen. He is by far the best of the best. Thank you Kalann

Mart Vos

Client • Aug 10, 2023

Recommended

Kalann is great, goes very far to get things done and learns new industries fast. The communication was also very good. Highly recommend!

Kevin Washington • Washington Associates

Client • Feb 21, 2023

Recommended

I've been in business for more than 35 years as a Professional Grant Writer. I recognized his passion for perfection from the moment speaking with him during the initial interview process. He is a results oriented young man, timely, proficient, and well capable of meeting deadlines. Washington Associates has called on him for his expertise providing our Website, Excellence Academy Online Grant School, Proof Reading, Editing of Language. I would strongly recommend Kalann Washington's services.

Rachel Star • Unusual Ventures

Client • Oct 30, 2022

Recommended

100/10. Kalann is creative and thoughtful in his process. Extremely thorough & great communicator.

Dave McGeady

Client • Sep 29, 2022

Recommended

I really like working with Kalann, and have done so a few times now. I think he's a very talented copywriter and a great guy. I like how he clearly thinks about a project in depth. He really is great with words!

Skills and tools

Brand Designer

Brand Strategist

Copywriter