Visual Identity Design

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About this service

Summary

We offer a comprehensive Visual Identity package designed to elevate your business. Our services include strategic brand consultations, creative direction, a full logo suite, and meticulously crafted brand guidelines sheet. What sets us apart is our commitment to delivering personalized and visually striking designs that authentically represent your brand's essence.

Process

1. Enquiry stage
Objective: To understand the client's needs and determine project feasibility.
Process:
Initial Contact: Client reaches out with an inquiry or request for brand design services.
Consultation Meeting: Conduct a meeting (in-person or virtual) to discuss the client’s business, objectives, and vision for the brand.
Needs Assessment: Identify specific requirements, challenges, and goals.
Proposal Preparation: Prepare a proposal outlining the scope, timeline, and cost based on the consultation.
2. Onboarding
Objective: To formalize the project details and set expectations.
Process:
Contract Agreement: Finalize and sign contracts or agreements to formalize the partnership.
Project Brief: Develop a detailed project brief that includes deliverables, timelines, and budget.
Information Gathering: Collect necessary information, including existing brand materials, preferences, and access to relevant resources.
3. Creative direction Presentation
Objective: To gain insights and build a strategic foundation for the brand.
4. Visual Identity Creation
Objective: To design the visual elements that represent the brand.
Process:
Concept Development: Create initial design concepts based on the brand strategy.
Design Iterations: Refine and revise designs based on client feedback.
Finalization: Select and finalize the logo, color palette, typography, and other visual elements.
Client Approval: Obtain client approval on the visual identity before moving forward.
6. Brand Presentatioon
7. Brand Guidelines Sheet
Objective: To ensure consistent application of the brand identity.
Final Approval: Obtain final approval from the client.
8. Feedback and Revision(2x Revision).
10. Offboarding
Objective: To finalize and deliver all brand assets and ensure successful implementation.
Process:
File Delivery: Provide the client with all necessary files, including vector and raster formats, and any other required assets.
Guidelines & Training: Deliver the brand guidelines.
Implementation Support: Assist with the initial application of brand assets if needed (e.g., on websites, marketing materials).

What's included

  • Visual Identity Package

    Brand strategy call Creative direction presentation Brand presentation Full cohesive logo suite Patterns Fonts pairings Brand color palette Brand guildeliness document Files-AI, PNG, JPG

Example projects


Skills and tools

Brand Designer
Brand Strategist
Logo Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma

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