Standard Branding Kit by Josefi Helo

Standard Branding Kit

Josefi Helo

Starting at

2,600

About this service

Summary

This Standard Branding Kit offers everything you need to establish a strong, professional brand identity. I’ll create custom logos and brand guidelines, along with essential assets like social media visuals and business cards. You’ll receive 2 initial design solutions and 2 rounds of revisions to refine your chosen concept, ensuring your brand stands out with clarity and consistency.

Process

Phase 1: Discovery & Strategy

Brand Discovery Call: Collaborate to uncover your brand’s story, values, and goals to establish a clear vision and direction for the project.

Phase 2: Creative Direction

Mood Board & Concept Development: Create a mood board and conceptual direction to define your brand’s style, including color choices and design elements that align with your vision.

Phase 3: Logo Design

Two Initial Logo Concepts: Receive two distinct logo concepts designed to reflect your brand’s essence.

Logo Refinement: After choosing your preferred concept, I’ll develop both primary and secondary logos, making necessary adjustments during two rounds of revisions.

Phase 4: Brand Guidelines

Brand Manual: Develop a comprehensive brand manual outlining logo usage, color palette, typography, and brand tone, ensuring consistency across all platforms.

Phase 5: Final Deliverables

Asset Delivery: Provide all final files (AI, PNG, JPG, PDF) for both digital and print use, including your logo, brand guidelines, and any other assets for a cohesive brand experience.

What's included

Kick-off Call
A collaborative session to define your brand’s story, values, and goals, ensuring a clear direction for your brand’s identity.
Creative Direction
Personalized mood boards, colour selections, and style choices to shape a unique and authentic brand look.
Custom Logo Design
Primary and secondary logos designed to reflect your brand’s essence and ensure consistency across all platforms.
Typography & Brand Colors
Curated fonts and colours to create a cohesive and recognizable brand.
Social Media & Business Collateral
Designs for social media assets and business cards to maintain consistency across online and offline touchpoints.
Brand Manual & Final Files
A comprehensive brand manual with guidelines and all final files in multiple formats for easy use.

Example projects