When building out a brand identity for a SaaS, the system should be able to transition into a digital product design system with minimal friction. For example, don't just create a colour palette, create a set of colour variables that an inhouse team can start applying to...
I did this 3 years ago. Now this purple gradient feels like an overused trend in brand design.
I'm still proud of the work I did though.
Minimalist logo and brand identity design for UV Casa Studios, a proptech and interior design firm.
Contact me to start a project.
I worked on this project seven years ago! Revisiting this project made me reflect a lot on how far I've come.
I just discovered a very beautiful typeface called Nohemi.
Designed by Rajesh Rajput.
Get it here https://rajputrajesh-448.gumroad.com/l/NOHEMI9
